Three PR trends for 2011: Content.Transparency.Mobile

I was featured in  CEO Insights in PRSA-NJ’s quarterly newsletter, discussing what I see as three of the most important trends for public relations practitioners in 2011:  Content, Transparency and Mobile.

What do you think?

Ken Jacobs

I’m the principal of Jacobs Communications Consulting, which helps public relations and communications agencies and organizations grow and manage business, and enhance staff performance, leadership and communications skills.We do so via consulting, training, and coaching. To learn more, please click on the “Jacobs Communications Consulting” tab on the top.

6 comments
martinwaxman
martinwaxman

Congratulations on the blog, Ken! I'm looking forward to reading it. I really enjoyed the video - and the engaging way you articulated those key trends.

Linda Landers
Linda Landers

I agree 100%, Ken. Content is king -- thought transparency and mobile are right up there with it. Congrats on the new blog!

MimiMeredith
MimiMeredith

Ken I LOVE this video! You did a great job!! My favorite take away is on content and the distinction between adding value and promotion. Congratulations on getting your new blog off to a great, great start!