Archive: May, 2011

I was featured in  CEO Insights in PRSA-NJ’s quarterly newsletter, discussing what I see as three of the most important trends for public relations practitioners in 2011:  Content, Transparency and Mobile. What do you think?

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“Our budgets have shrunk. We’ve got leaner teams than before. Our clients are more demanding than ever. So how can we possibly provide five-star client service?” It’s a lament I’m hearing more and more of late, from agencies of all sizes. I certainly empathize with this perspective, but the reality is that if a public […]

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“I want to grow business, and bring in new clients, but I just don’t have time. I’m so busy running the accounts, leading the team and keeping up that the time I want to allocate to new business just disappears.” Agency Leadership FAIL! I’ll assume you created your agency to make money and indeed a […]

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